Do you have the ability to set up a two tier affiliate program for your products to help fund the "In Search Of Heroes" program? I need a legal course as an integral part of my "In Search Of Heroes" program. I have been working for 10 years to discover a way to make this program self-funding for college and high school journalism and multi-media departments.

While I was a Special Features writer and photographer for the Coronado Eagle Newspaper in San Diego, CA for three years, I created the "In Search Of Heroes" program in 1993. It involved the Chamber of Commerce, Rotary Club, Comic Industry, Universal Studios, Disneyland, TV station and local High School journalism and multi-media departments and local mentors.

The definition of HEROES is someone who (H)elps (E)nthusiastically (R)esponsibly (O)ptimistically (E)xceptionally (S)ocially an/or (S)piritually. Anyone can be a hero at any moment in time...no matter how bad or good. The spokesman for the program was TV and movie star Gregory Alan Williams. He appeared in many movies and TV programs. He is best known for his role as the black cop on Bay Watch and Bay Watch Nights. He eloquently said, "There is a little bad in the best of us and a little bit of good in the worst of us!" He actually saved an Asian man's live during the LA riots. He it a true hero and wrote the book "A Gathering Of Heroes" describing events that identified the good in people rather than glorifying the bad that was exhibited on that day.

During the initial "In Search Of Heroes" (ISOH) program, the students interviewed people they considered heroes, locally and nationally. They were very successful, interviewing all the stars of Bay Watch, Commander Riker of Star Trek, Patrick Reynolds who turned his back on the tobacco fortune and local heroes. The TV station video-taped the student interviews, the newspaper published their articles, the high school created a website, magazine and video about their experiences. The program became an annual project for each new journalism and multi-media class.

Everyone involved considered the program a great success, but the search for heroes was not as important in 1993 as it is now, after the events on 9-11-2001. The current dangerous conditions in the world today inspire fear at many levels. The motto for the program is more important now than ever before. "Rise up heroes and heroines! The world needs you now."

After 10 years of research, I discovered that the two tier affiliate program model is a way to make the program self-funding for each school. It also has the potential to fund other humanitarian projects in the schools and communities. Every school, public and private, would benefit form as much funding as possible.

The goals of the program are to provide students with the knowledge, skills and technology to create income for themselves, families, schools and businesses in their local community. When students learn how to create and market E-books and courses and other products on the internet, they will generate massive amounts of income...a unique way to compete with the large profits from drugs sales and gang activities.

The program will also include courses on asset protection for the sheltering of the income for the school and enterprising students and IRS requirements for the successful operation of the ISOH program. Tentatively, American Express will provide the asset protection material and H&R Block how to be in compliance with IRS requirements.

Once students become educated about marketing, creative writing, E-books and courses production, business skills, IRS regulations, asset protection and wealth management, they can transform their lives and community, one family at a time. With this training, they can help their families and local businesses survive and prosper. Disadvantaged communities could bring the world to their door to sell all types of products and services, from the safety of their homes, schools and offices.

The overview of the specific program goals are:

1. Create a grass roots program that promotes good news and inspirational material.

2. Publicize local heroes through the schools and local newspapers, radio and TV stations.

3. Provide an alternative to the media's mentality of "If it bleeds, it leads." The media creates needless fear and hopelessness in the pursuit of financial gain. The schools would become the source uplifting messages for the community.

4. Help students realize their moms, dads, ministers, teachers, neighbors and others are the real heroes rather than movie stars, professional athletes, musicians, etc.

5. Have students discover the heroic qualities inside themselves that are just waiting to be developed.

6. Teach them how to identify the hero or heroine within by recognizing, naming and integrating the brain hemisphere that is not being utilized.

7. Students would create their own personal hero or heroine that would help them through difficult times. This brain integration opens up the opportunity for them to expand their performance in all areas of life, exponentially.

8. Teach the students valuable computer, website, internet, marketing and writing skills that would be invaluable now and in the future.

9. Educate students how to make money on the internet and protect the income from frivolous law suits and the IRS.

10. Teach them how the wealthy make large amounts of money, keep it and pass it on to future generations by creating Limited Liability Partnerships, corporations to provide protection and health insurance, estate trusts, charitable remainder trusts and personal family charities.

11. The students would become mentors for other students and local businesses. They would be required to give back to the community in appreciation for what they have learned and earned.

The opportunity to market the videos, tapes and course material from the Big Seminar, with no royalty rights required, is an integral part of the program. Carl Galletti, Ted Ciuba, Alex Mandossian, Armand Morin, Frank Caron, Jimmy Brown have all agreed to be recognized as Heroes in the launch of the 2003 "ISOH Program In A Box." They are providing their materials in a two tier Affiliate program format. Frank Deardurff volunteered to create course material on how to create and change the ISOH website, to keep students updated with the latest changes in website techniques.

I would love to promote the materials on your website through a two tier affiliate program. Your links would be included in the ISOH package. Your could be the legal expert for the privacy policy and disclaimers for the ISOH websites. You would be recognized as a local hero in the initial launch of the program.

Everyone would volunteer one hour twice monthly for an online seminar for all the schools or communities that have invested in the ISOH program. The initial experts will keep the schools updated on all the latest techniques for marketing, asset protection, IRS requirements, website creation and management. As the program evolves, local heroes in these areas will take over, to help their communities and promote their own expertise locally.

I am providing the course material that teaches kids how to discover the hero within. As a professional tennis instructor for 20 years, I specialized in teaching women and children. The amazing results of my techniques were due to teaching my students how to access their non-dominant brain hemisphere and integrating it into their lives. 

The material from the Big Seminar is the course material for the "In Search Of Heroes Program-In-A-Box." It will be offered as a two tier Affiliate program. A non-profit corporation called "In Search Of Heroes" (ISOH) will be formed to receive donations from large companies like Sun Microsystems (already interested in being a partner), Microsoft, Apple, Adobe, Dell, Compaq/HP, Sony, Texas Instruments, etc. Their technology and software would be an integral part of the program.

ISOH will be the provider of the program materials. Ideally schools or businesses in the local community will invest in the program for their local community. Each school will team up with their local Chamber of Commerce and service organization like Rotary, Kiwanis, etc. The business leaders can invest in the program or the school could solicit funds through Alex's "Marketing With Postcards Program."

The initial "Heroes of the Internet" from the Big Seminar will have the opportunity to sign up in the ISOH two tier affiliate program. They will then market the program to their mailing lists, making 30% on every purchase. Any of their clients that become ISOH affiliates, the "Heroes of the Internet" will receive an additional 10% on everything sold through those links. This does not include the money they will be making on their other educational products that are sold through the "ISOH In-A-Box" links to their sites. Businesses in the local communities will purchase their educational products immediately because they realize the importance of marketing on the internet, newsletters, postcard marketing, email broadcasting and list building.

Once a community invests in the "ISOH Program-In-A-Box," they would immediately get a cloned copy of the master ISOH website. A non-profit corporation should be created by reputable local business leaders. They would coordinate the program locally for the benefit of the school and entire community. The corporation would receive the profits from the sales from the customized affiliate links on their local ISOH website. As the school and students create their own E-books and courses, the non-profit corporation would be the first affiliate for the purpose of reinvesting profits back into the community.

I am currently working to integrate the Big Seminar audio tapes, videos, PowerPoint presentations and work sheets into the course materials from American Express, H&R Block and my brain integration course. The heroes from the Big Seminar, American Express, Sun Microsystems, the Coeus Group are working with me to create a simple, easy-to-understand and duplicatable program. It will be similar to a "MacDonald" or "Starbucks" franchise. Every aspect of the program is presented in a step-by-simple-step so anyone anywhere can be successful and the quality and integrity of the program maintained.

Every community in every country would benefit from this program. Rotary International is currently considering ISOH as an International Project, much like "Polio Plus." Ron Beaubien, one of the business leaders and Rotarians in Coronado, is now one of 17 International Rotary Directors. He will be championing the program over the next four years.

This is just a brief overview of the ISOH program. If you have any suggestions or would like to be involved beyond your Big Seminar course material, please let me know. The students of the world need your help. Attached, your will find copies of the picture I took of your at the Big Seminar. I will send you a link to the photo album documenting the first "In Search Of Heroes" program.

Sincerely yours,

Ralph Zuranski

Are we the audience and the major news media equally responsible for the lack of publicity for Heroes?

Have you ever wondered, "Why is there such a focus on traumatic, violent and frightening events?" Does a steady diet of this material perpetuate fear and despair?

Do we experience a vicarious thrill from the misfortune of others?

Are our senses dulled, ethics corrupted and morals so jaded we require greater quantities of violence and shocking events to stimulate our interest? I still remember when one murder caused social outrage and community activism!

Too many people today are apprehensive, frightened by things beyond the edges of perception.

They are afraid of many things. Riots, wars, terrorist acts and natural catastrophes are increasing in frequency and intensity.

Physical and emotional abuse, chronic diseases, financial failure affect every family to different degrees.

The consequences of unremitting fear just don't go away by themselves. The quality of life decreases dramatically when all hope is lost. Something positive must be done. A solution is to locate and publicize real-life Heroes in these fearful and perilous times.

The tremendous need for inspiration and positive role models increases exponentially with each horrific act and devastating event.

Experts believe a factor of ten times as much positive stimulus is required to overcome one negative event.

How many people are desirous of reading and seeing uplifting articles about people triumphing over human trials, tribulations and misery?

Are there any real-life Heroes laboring to help solve the immense social and environmental problems facing humanity?

I believe the answer is an emphatic yes! Heroes are everywhere!

They are ordinary people determined to serve and help others; to make the world a better place. Daily, across the face of the earth, people willingly assist family members, friends, and strangers.

They compassionately minister to the injured, poor and sick.

They Help Enthusiastically, Responsibly, Optimistically, Exceptionally and Socially (HEROES), with no fanfare, demand for recognition or public acclaim. These humble people of every race demonstrate the loftiest qualities of humanity.

Hopefully the news media will publish and broadcast these stories. The goals of the program will be to:

• Identify and praise local Heroes.

• Educate people about Heroes and heroic action.

• Inspire young people to want to become Heroes.

• Help young writers and photographers develop and perfect their writing skills.

• Receive published credit for their writing, art and photo contributions.

Extensive research has proven individuals often meet or exceed their own and other's expectations.

When children envision themselves as Heroes, heroic action is not far behind. Public recognition and concrete rewards for excellence are a wonderful incentive for young people. Every person can benefit by creating a Hero or Heroine within, to help them deal with the difficulties of life.

Eleanor Roosevelt once said, "The future belongs to those who believe in the beauty of their dreams."

The creators of the "In Search Of Heroes Program" have the desire to inspire young children to dream, to imagine themselves Heroes. These people are working hard to create vehicles for the dreams of teenagers to become reality. As in the book "Dune," the dreamers must awaken. People need to believe they can make their dreams for global peace, joy, prosperity and love a universal experience. The heroic example of others is a prerequisite.

"I don't know what your destiny will be, but one thing I know; the only ones among you who will be really happy are those who will have sought and found how to serve." Dr. Albert Schweitzer.

If you want more information about the "In Search Of Heroes Program," contact Ralph Zuranski: 619-866-4764.

"Small opportunities are often the beginning of great enterprises." Demosthenes

Click the links below to see the photo album history of the program.

Click Here for the photos of the many people who helped make the "In Search Of Heroes™" Program a success.

Click Here to see the newspaper articles, business letters, faxes, mind-maps and PowerPoint presentations from the original "In Search Of Heroes™" Program.

Click Here to watch the video interviews of original local and national heroes.

Click Here to see the testimonials of those involved.

"Ralph realized in the year 2001 that the internet is the perfect vehicle to spread Good News world-wide instantly and inexpensively!"

He started attending internet marketing conferences in 2001, searching for the most successful copywriters, marketers, legal experts and software creators to help develop the training material for the new program. To pay his way at the conferences, Ralph photographed speakers and attendees.

He then created theme websites for each event to educate others about the "In Search of Heroes™" Program.

Click Here  for links to the Internet Marketing Photo sites to see the photos and the speakers sharing their wisdom through the captions under each photo. The message is so much more powerful when you combine words and photos of the speakers. The photos of attendees and the speakers created a definite sense of community where individuals were able to match the names on business cards with the faces of the people they met at the events.

"Leaders in the Internet community offered to help create the training course that will make the 2007 'In Search Of Heroes™' internet marketing program an international success!"

Many of the top internet experts were recognized as Internet Heroes by Ralph Zuranski. The leading internet professionals, copywriters, marketing experts, lawyers and asset protection specialists and software developers, volunteered to help create the training material for the In Search Of Heroes™ Program. You can benefit from their amazing wisdom by reading their articles published daily in the "In Search Of Heroes™" Blog.

"The Internet Marketing Training Course will include copywriting as a primary focus because of the incredible power of words to transform people's hearts and minds."

Many of the top copywriters like Ted Nicholas, David Garfinkel, Michel Fortin, Joe Vitale, Lorrie Morgan-Ferrero, Vicky Heron, Alex Mandossian, Craig Garber, Craig Perrine, Troy White and Carl Galletti volunteered to be interviewed and create course material for the program. Many have kindly offered the use of their educational articles at no cost to the visitors to this site. Every day new articles are posted on the "In Search Of Heroes™" Blog for your reading pleasure.

"Using the newest internet technologies along with the application of the best marketing wisdom and most effective copywriting techniques, the program will be an important vehicle for generating income for community programs that need funding."

The internet leaders want to teach young people how to use the power of words, audio, video, blogs and podcasting to promote "Good News" about local heroes and their businesses or the companies they work for.  When these individuals receive the recognition they deserve and their businesses generate greater income, because of this valuable exposure, they have the time and money to make a beneficial difference in their community.

"Once students learn how to write copy, develop websites and work with audio and video, they can help small businesses in their community generate income through he internet."

Working as interns in different businesses will give students the experience they need to excel in the business world after they graduate. The community works together to benefit everyone, especially those in the greatest need.

"The 'In Search Of Heroes™' Internet Marketing Training Course will revolutionize the learning experience for students."

The interviews of the copywriting and internet marketing super stars will be transformed into a course that includes the videos, audios and text. The material will be presented in multiple learning formats so each person can benefit from the information presented in the way that stimulates and enhances their ability to learn. We will use mind-maps and brain balancing images and colors that appeal to how boys and girls brains and left and right hemispheres process information differently. These advanced techniques of teaching will insure, "No child is left behind!"

"Health Heroes will help young people to feel like Heroes...to discover their own Heroic potential within, to have a clear mind, plenty of energy and balanced emotions"

Many health professionals volunteered to help young people look and feel their best by sharing the secrets of health they discovered during their medical careers.

Doctor Michael Borkin, NMD is a leader and pioneer in research on hormones and how to balance them. Click Here to read Dr. Borkin's article about stress.

Doctor Dean Howell, NMD created a therapy called Neurocranial Restructuring that balances all the bones in the body and skull so the entire body can work the way it was designed to. Click Here to listen to Dr. Howell's health heroes interview.

Richard Merbler is one of the top rolfers in the world who transforms people's bodies and emotions for the better through deep tissue massage.

Doctor Joseph Edward Allen, MD is one of the finest family medicine doctors in the world. He is helping my mom and dad stay alive after they suffered catastrophic illnesses in the middle of 2004, congestive heart failure for my mom and a massive paralyzing stroke for my dad. I am very grateful for his kind and compassionate care for them.

Doctor Ralph Miranda, MD is a leader in medicine and a well-known speaker and teacher at medical conferences.

 Doctor Bob Martin, MD is a leader in sports medicine and has worked with student and Olympic athletes.

 Doctor Robert Rowen, MD is personally responsible for medical freedom by making a stand for the residents of Alaska when he, Governor Hickel, Senator Ward and others fought to make beneficial therapies available for residents.

Doctor Jonathan Wright, MD has been a pioneer in nutrition and wrote some of the first books on this subject.

"These are the thought provoking questions students will ask local Heroes in their community."

1. What do you want out of life in ten words or less?

2. What is the dream or vision that sets the course of your life?

3. How important is it to stay focused on your primary goal?

4. Do you follow your hunches and intuition?

5. What specific philosophy or philosophies guide your life and decisions?

6. What is your perspective on goodness, ethics and moral behavior?

7. What place does the power of prayer have in your life?

8. What principles are you willing to sacrifice your life for?

9. Are your actions and goals consistent with your beliefs?

10. Is it valuable to have highly charged emotions about achieving your goals?

11. Is it useful to take a positive view of setbacks, misfortunes and mistakes?

12. Is optimism valuable?

13. Do you maintain your sense of humor in the face of serious problems?

14. Do you take time out of your day to feed your subconscious positive thoughts about you, your goals and dreams?

15. Do you have the courage to pursue new ideas?

16. Were you willing to experience discomfort in the pursuit of your dream?

17. Is it beneficial to make decisions quickly?

18. Are you slow to revise or reverse an important decision?

19. How were you able to overcome your doubts and fears?

20. Do you readily forgive those who upset, offend and oppose you?

21. Do you experience service to others as a source of joy?

22. When was the lowest point in your life and how did you change your life path to one of victory over the obstacles you were facing at that time?

23. Was there anyone who helped give you the willpower to change things in you life for the better?

24. How important was it to believe your financial dreams would eventually become reality?

25. Why is it valuable to know exactly how much money you want to have in your bank account and when?

26. What is your definition of heroism?

27. Did you ever create a secret hero in your mind that helped you deal with life’s difficulties?

28. What were the qualities and attributes of your secret hero or your real life heroes when you were growing up?

29. Who are the HEROES in your life now?

30. How important is it to have trusted friends or a master mind group to bounce your ideas off?

31. How do they make a positive difference in your life?

32. Who do you feel are the real heroes in our society today that are not getting the recognition and rewards they deserve?

33. Why are HEROES so important in the lives of young people?

34. What are the things parents can do that will help their children realize they too can be HEROES and make a positive impact on the lives of others?

35. How do people become heroes?

36. How does it feel to be recognized as an Internet HERO?

37. Why do you think you were selected for this unique honor?

38. How will being recognized as an Internet HERO change your life?

39. How are you making the world a better place?

40. Do you have any good solutions to the problems facing society, especially racism, child and spousal abuse and violence among young people?

41. If you had three wishes for your life and the world, that would instantly come true, what would they be?

42. What do you think about the In Search Of Heroes Program and its impact on youth, parents and business people?

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