"Alex Mandossian Answers the In Search Of Heroes Program Questions 'Do you experience service to others as a source of joy?'" by Ralph Zuranski
It’s a source of love. Giving to others is the greatest source of love in the universe. There is no other word for it. It’s not respect, its not admiration, it is love.
I know by serving others I take my mind off myself which feeds my humility which is nice because that’s one of my goals. It takes my focus away from me. I focus on me enough, believe me, I’m all I think about sometimes.
So, I think giving is not only a positive force in life and within universal laws but I think it’s why people teach because in giving there is a sense of joy that comes up. You are willing, or at least I am, to do it for its own sake. I mean, if I could I would teach forever for free, if there was no capitalistic basis for livelihood.
If abundance, a lot of times, was not measured by personal wealth in the form of money then I would teach for free. I often do, but the fact is, I often have boundaries with what I teach.
I’m seeking the truth in marketing and with my followers, students and colleges who are typically business people. I’m a business to business teacher. I do love to teach because it keeps me sharp. It gives me feedback. I get acknowledgement for it too.
I think I’m pretty good at it. I’m wired for acknowledgement just like anybody else. So, in teaching, when someone says “Wow that made a big difference” sometimes I chase that feeling.
DeBeers, the diamond cutting company and brokers, you know the biggest in the world, I think they’re in England still, do millions of dollars worth of research. They said, “Why do men buy diamond rings for women?”
Well, it’s not for the karat size. It’s not for clarity of the diamond. It’s not even for the color or how good the color of the stone is.
They buy diamonds for the look on her face when she opens the black velvet box. That’s why they buy.
I think I teach for the look on their faces when they get it. So, that’s the joy I get, when I see the lights come on, that rivals any feeling I can ever generate for myself or that people can give me.
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