"Listen to Stephen Pierce's In Seach of Heroes Interview--You’ve been through a lot in your life. Who helped give you the willpower to change your life for the better?" by Ralph Zuranski
Ralph Zuranski: You’ve been through a lot in your life. Who helped give you the willpower to change your life for the better?
Stephen Pierce: I read my Bible a lot. I’m very spiritually connected. I understand there’s a greater purpose for my life. There’s a greater mission for my life. I love to have fun but I also love to make sure that I’m making a contribution to people and understand what that contribution is.
So I remain entirely driven by my relationship with the Lord. I remain driven by understanding that I’m here for a reason to help contribute to other people and make other people’s lives better. When I see that happen, I become incredibly driven.
Some people give us testimonials and they call and they give us feedback. They benefit from dealing with us, doing business with us. There’s nothing greater than that.
Getting paid for different things is amazing. To be able to be in the position that we’re in, the end result. Because I don’t really believe in being paid for something that the value is not delivered in. People don’t feel as if they got whatever it is they paid for.
I believe that if you’re going to be paid for something, exceed what the expectations are. Define what the expectations are. Then completely exceed them so they become overwhelmed with the amount of value that you gave them that was far above and beyond what it was they expected.
I believe that’s the way to live and that’s one of the things that constantly keeps me driven. Then there’s my wife, you know, family and all those things together, it’s like life is wonderful. You understand what it is you’re here to do and you get locked into that.
"Listen to Stephen Pierce's In Seach of Heroes Interview" by Ralph Zuranski
Stephen Pierce's Brain University
Zapping sleepers' brains boosts memory
Applying a gentle electric current to the brain during sleep can significantly boost memory, researchers report.
A small new study showed that half an hour of this brain stimulation improved students'
performance at a verbal memory task by about 8%.
The approach enhances memory by creating a form of electrical current in the brain seen in deep sleep, the researchers suggest.
Jan Born at the University of Luebeck in Germany, and colleagues, recruited 13 healthy medical students for the study and gave them a list of word associations, such as "bird" and "air", to learn late in the evening. Afterwards, researchers placed two electrodes on the forehead and one behind each ear of the volunteers and let them sleep.
The students' various sleep stages were monitored using an electroencephalogram (EEG) machine. When the students entered a period of light sleep, Born's team started to apply a gentle current in one-second-long pulses, every second, for about 30 minutes.
The EEG readings revealed that this current had put students into a deeper state of sleep.
The next morning, the students performed about 8% better on the word memory test than when they underwent the same type of memory experiment without brain stimulation.
Nerve firing
Born believes this memory boost was due to the pattern of the applied current mimicking that seen in naturally occurring deep sleep, where memory consolidation is thought to take place.
Strong brain currents in this stage of sleep probably cause more intense nerve firing, he says, which might enhance activity in the brain's memory centre, the hippocampus.
Some researchers are skeptical of Born's "mimicking deep sleep" theory, however. Felipe Fregni at the Harvard Center for Non-invasive Brain Stimulation in Boston, US, says that he and other scientists have shown that brain stimulation with non-sleep-type currents can produce similar memory enhancements.
Potential side effects
There is growing evidence that brain stimulation might one day help improve memory in patients with dementia or other forms of cognitive impairment, experts say.
"It could be very useful to restore function in people with brain injury," says Daniel Herrera at Weill Medical College of Cornell University in New York, US, who has studied the effects of brain stimulation in rats.
Healthy people might eventually try using this approach to maximize their brainpower, Herrera says:
"I think every single medical student in the country might want to plug into this type of device at home or in the dorm."
But he stresses that applying electrical currents to the brain might have unwanted side effects.
Born also says he would be "a little hesitant" to regularly use brain stimulation during sleep to boost
memory: "In the end we don't know if there are adverse side effects that we just don't recognize at the moment."